Privacy Policy
Please read these terms carefully before using our services
Last updated: January 2026
1. Who We Are
Web Guidance
Website: https://webguidance.co.uk
Email: info@webguidance.co.uk
Web Guidance is a UK-based web development business. For the purposes of UK data protection law, we act as the data controller in relation to personal data processed through:
Our own website
Our communications and enquiries
Marketing and newsletter activity
Client onboarding, project delivery, and business administration
This means we decide how and why personal data is processed in these contexts.
2. Hosting and Client Websites
Web Guidance builds and supports websites primarily using WordPress, WooCommerce, and related plugins. We may also provide or manage website hosting for clients using third-party hosting providers, including Hostinger.
Where hosting is provided or managed by Web Guidance:
We act as a technical service provider only
The client remains the owner and controller of their website, content, and customer data
We do not independently use or control client customer data
Access to client website data may occur only where necessary to provide agreed services such as:
Hosting management
Updates and maintenance
Backups and restores
Troubleshooting and technical support
Clients are responsible for ensuring their own websites comply with UK data protection law and for providing appropriate privacy information to their users.
3. Scope of This Privacy Policy
This Privacy Policy applies to:
Visitors to webguidance.co.uk
Individuals who contact us via forms, email, or social media
Prospective and existing clients of Web Guidance
Individuals whose personal data we process for enquiries, projects, marketing, or administration
This Policy does not automatically apply to websites or systems built or hosted for clients, which will normally operate under the client’s own privacy policy.
4. Personal Data We Collect
4.1 Information You Provide
We may collect personal data you choose to provide, including:
Name
Email address
Phone number
Business name and role
Enquiry or project information
Communications sent to us
Billing and invoicing information
Marketing preferences
Where user accounts are enabled, login credentials are stored securely using encryption or hashing.
4.2 Information Collected Automatically
When you visit our website, we may automatically collect:
IP address
Approximate location (based on IP address)
Device type, browser, and operating system
Referral source
Pages visited and time spent
Cookies and similar tracking technologies
4.3 Information from Third Parties
We may receive limited personal data from third parties such as:
Payment processors (confirmation of payment only)
Email marketing platforms
Analytics providers
Social media platforms where you interact with our content
We do not receive or store full payment card details.
5. How and Why We Use Personal Data
We process personal data only where there is a lawful basis under UK GDPR.
5.1 Enquiries and Service Delivery
To respond to enquiries, provide quotes, deliver services, manage projects, and provide support.
Lawful basis: Contract and legitimate interests.
5.2 Website Operation and Improvement
To operate, secure, analyse, and improve our website and services.
Lawful basis: Legitimate interests.
5.3 Marketing and Communications
To send newsletters, updates, and service-related communications where permitted.
Lawful basis: Consent or legitimate interests (business communications).
You can unsubscribe at any time.
5.4 Business Administration and Legal Compliance
To manage contracts, payments, accounting records, tax obligations, and enforce our Terms and Conditions.
Lawful basis: Contract and legal obligation.
5.5 Security and Risk Management
To protect our business, prevent fraud, and ensure system security.
Lawful basis: Legitimate interests and legal obligation.
We do not carry out automated decision-making with legal or similarly significant effects.
6. Cookies and Tracking Technologies
Our website uses cookies to:
Enable core functionality
Remember preferences
Analyse website performance
Support marketing (where applicable)
Where required, we obtain consent for non-essential cookies. You can manage cookie preferences via our website or browser settings.
7. Third-Party Tools and Embedded Content
Our website and the websites we build may use third-party tools and plugins, including WordPress plugins, analytics tools, and embedded content.
These third parties operate under their own privacy policies. We recommend reviewing those policies where relevant.
8. Sharing Personal Data
We may share personal data with:
Hosting providers (such as Hostinger)
Email and marketing platforms
Analytics and performance tools
Payment processors
Professional advisers (accountants, legal advisers)
UK authorities where required by law
We do not sell personal data.
9. International Data Transfers
Some service providers may process data outside the UK. Where this occurs, appropriate safeguards are used in accordance with UK GDPR.
10. Data Retention
We retain personal data only as long as necessary:
Enquiries: up to 2 years
Client records: up to 6 years after project completion
Marketing data: until you unsubscribe
Analytics data: per provider settings
Data is securely deleted or anonymised when no longer required.
11. Your UK Data Protection Rights
You have rights under UK GDPR, including:
Access to your data
Correction of inaccurate data
Erasure in certain circumstances
Restriction of processing
Data portability
Objection to processing
Withdrawal of consent
You also have the right to complain to the Information Commissioner’s Office (ICO).
12. Data Security
We use reasonable technical and organisational measures to protect personal data, including secure hosting, access controls, updates, and monitoring.
However, no system can be guaranteed to be completely secure.
13. Children’s Privacy
Our website and services are not intended for children under 16. We do not knowingly collect personal data from children.
14. External Links
Our website may contain links to third-party websites. We are not responsible for their privacy practices.
15. Changes to This Privacy Policy
We may update this Privacy Policy to reflect changes in our services, legal requirements, or practices. Continued use of the website after updates indicates acceptance of the revised Policy.
Questions about our Policies?
If you have any questions about this Privacy Policy, how we handle your personal data, or if you wish to exercise your rights, please contact us.